Big Data – To Count or Not to Count

Big Data is coming. Learn what it is and decide whether it is important for your business. Whether it turns out to be as revolutionary as the Internet or as overblown as Y2K remains to be seen, however. In the meantime, use the data you already have (and stop collecting the data you don’t need) to make better decisions and promote your organization’s strengths. Following this workshop you’ll be able to:

  • Understand the basics of Big Data, its promises, and its perils.
  • Implement a reliable and cost-effective process for collecting, analyzing, and presenting data for different audiences.
  • Understand how emotions, incentives, and hidden agendas affect how we interpret data and how it often leads to making bad decisions.
  • Use your data to promote your business and increase sales to your community.

To register or learn more call us at (518) 727-5563 or email us using the contact form at right.